Metacritic
Metacritic is a website that aggregates reviews of music albums, games, movies, TV shows and [[DVD]. For each product, a numerical score from each review is obtained and the total is averaged. It was created and founded by Jason Dietz, Marc Doyle, and Julie Doyle Roberts. An excerpt of each review is provided along with a hyperlink to the source. Three color codes of Green, Yellow and Red summarize the critic's recommendation, giving an idea of the general appeal of the product among reviewers and, to a lesser extent, the public.
Metacritic's method of scoring converts each review into a percentage that the site decides for itself, before taking a weighted average based on the critic's fame or stature, and listing different numbers of reviews. Many review websites give a review grade out of five, out of ten, out of a hundred, or even an alphabetical score. Metacritic converts such a grade into a percentage. For reviews with no explicit scores (for example, The New York Times reviews), Metacritic manually assesses the tone of the review before assigning a relevant grade.
History
Metacritic was launched in July 1999 by Marc Doyle, along with his sister Julie Doyle Roberts and a classmate from the University of Southern California law school, Jason Dietz. Rotten Tomatoes was already compiling movie reviews at the time, but Doyle, Roberts, and Dietz "saw an opportunity to cover a broader range of media". They sold Metacritic to CNET in 2005. CNET and Metacritic are owned by the CBS Corporation.
Nick Wingfield of The Wall Street Journal wrote in September 2004, "Mr. Doyle, 36, is now a senior product manager at CNET but he also acts as games editor of Metacritic". Speaking of video games, Doyle said, "A site like ours helps people cut through...unobjective promotional language". He also said "By giving consumers, and web users specifically, early information on the objective quality of a game, not only are they more educated about their choices, but it forces publishers to demand more from their developers, license owners to demand more from their licensees, and eventually, hopefully, the games get better". Doyle said, "I don't want to overstate our role in this area, but we're highlighting the review process", which he thinks was not taken as seriously when unconnected magazines and websites were providing their reviews in isolation.
In August 2010, the Metacritic website's appearance was heavily revamped. The reaction to the new format from existing Metacritic users was overwhelmingly negative.
Metascores
Metacritic's scores ("Metascores") are weighted averages—certain publications are given more significance "based simply because of their stature".
Metacritic Games Editor Marc Doyle was interviewed by Keith Stuart of The Guardian to "get a look behind the metascoring process". Stuart wrote "the metascore phenomenon, namely Metacritic and[GameRankings, have become an enormously important element of online games journalism over the past few years". Doyle said that because video games are a greater investment of time and money than other forms of entertainment, gamers are much more informed about reviews than film fans or music fans. They would like to know "whether that hotly anticipated title is going to deliver."
The ranging metascores for games, films, television programs and music are:
Indication | Video games | Films/television/music | |
---|---|---|---|
Universal acclaim | 90–100 | 81–100 | |
Generally favorable | 75–89 | 61–80 | |
Mixed or average | 50–74 | 40–60 | |
Generally unfavorable | 20–49 | 20–39 | |
Overwhelming dislike | 0–19 | 0–19 |